Laura
Opferkuch
Our company management >Strong roots. Strong ideas.
Hosta has been producing high-quality confectionery and snacks in brand quality since 1949 – as a family business now in its third generation. Even after 75 years, we continue to reinvent indulgence – with iconic brands, unique manufacturing expertise, and that unmistakable taste made in Germany.
Truly good.
You can taste and feel it.
The Hosta values
Whether it’s production, collaboration or partnerships: We are guided by three core values in everything we do. They guide our actions, our cooperation and the development of sweet everyday companions that are truly good and make people truly happy.
authentic
We remain true to ourselves and our convictions. Our customers can trust us – just as we at Hosta can rely on each other.
appreciative
We treat each other with respect and as equals, whether in the team, in partnerships or in contact with customers.
innovative
We develop confectionery with that little bit extra by focussing on trends and what our customers want today and tomorrow.
“Our strength lies in the combination of experience and innovation. With over 75 years of knowledge and a genuine passion for confectionery, we are looking ahead and shaping the future – boldly, creatively and full of flavour.”
Made in Germany
Confectionery with character – made right here.
To this day, the production and administration of Hosta is based in its birthplace in Baden-Württemberg, more precisely in Stimpfach-Randenweiler. From this traditional 1000-year-old town, we operate worldwide – now also remotely and with an additional location in Cologne.
This is our home –
since 1949.
Innovation: always part of the Hosta DNA
Innovative ingredients
Jelly bananas with vegan agar-agar instead of animal gelatine, glazed instead of candied fondant, unique coconut flavour thanks to roasted rasps – and much more: Hosta has always been characterised by innovative ingredients and new production methods.
Crispy icons
Hosta is the company behind the favourite sweets of many Germans: nippon, Mr. Tom, ROMY and other unique brands still impress today with the same crunch and taste – and have always remained young and crunchy. One bite is enough to take you back in time to your own childhood and youth!
Creative campaigns
Hosta has always liked to take an unconventional approach to marketing and sales: from guerrilla sampling campaigns and competitions for unusual festivals and holidays to iconic commercials. The way in which the Hosta brands are presented is as creative and unique as they are.
Still full of ideas
Hosta has retained this joy of innovation and creativity to this day. With a strong focus on product development and always on the lookout for high-quality raw materials, the basis for healthy growth is in place – the Purchasing and Research & Development departments in particular are constantly expanding and developing.
Sweet legends
Leader in the puffed rice chocolate segment
Hosta brands impress with their flavour, character and genuine icon status among confectionery. Take the delicious classic nippon, for example: with a market share of over 60 per cent in the puffed rice chocolate segment, the crispy pieces are the undisputed leaders according to the Nielsen Retail Panel 2024. Each brand has its own identity – and yet they all share the same unmistakable Hosta DNA.
to the brands >
From the motorbike…
… to the supermarket shelf.
A success story that tastes good: Hosta started out as a one-man business on a motorbike. This was founder Hermann Opferkuch’s unusual but very successful distribution channel at the time. He initially travelled the roads alone with his first orange drops – and quickly became the talk of the town.
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When you think of Hosta, the first place that comes to mind is Stimpfach-Randenweiler in Germany. And that’s a good thing, because we are deeply rooted here and proud of these roots. But Hosta is much more than that: a Europe-wide group of companies with well over 1000 employees at a total of five locations and a total turnover in the three-digit million range.
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Always a bite ahead
Hosta stands for confectionery that accompanies generations. From courageous pioneering work on two wheels to strong iconic brands – every innovation is based on experience. With creativity, courage and a clear view to the future, Hosta remains what it has always been: unique, authentic and full of sweet ideas.
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